Subcategory answer

Website personalization platforms

61,111

companies run at least one of the 108 technologies in it, 0.11% of 54,527,857 in the index. Landing 12 Sept 2026.

Tools that tailor on-site content, offers, and experiences to users based on data and rules; used by ecommerce and marketers.

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Share of the subcategory by month

Adobe Target 14.1%Other 80.7%

Adobe TargetSalesforce Interaction StudioMovable InkOther

Share of companies running any technology in this subcategory, monthlyof 61,111 companies with any of themlanding 12 Sept 2026

Each month is drawn as 100%, so the bands are shares and not counts; a company running two of these technologies is counted in both, and everything past the fourth is folded into Other. The series starts January 2021 because the panel is anchored at 31 Dec 2020

The 276 numbers in this chart

Month	Adobe Target	Salesforce Interaction Studio	Movable Ink	Other
2021-01	13.3%	4.0%	1.3%	81.5%
2021-02	13.3%	4.0%	1.3%	81.5%
2021-03	13.3%	4.0%	1.3%	81.5%
2021-04	13.3%	4.0%	1.3%	81.5%
2021-05	13.3%	4.0%	1.3%	81.5%
2021-06	13.3%	4.0%	1.3%	81.5%
2021-07	13.3%	4.0%	1.3%	81.5%
2021-08	13.3%	4.0%	1.3%	81.5%
2021-09	13.3%	4.0%	1.3%	81.5%
2021-10	13.3%	4.0%	1.3%	81.5%
2021-11	13.3%	4.0%	1.3%	81.5%
2021-12	13.3%	4.0%	1.3%	81.5%
2022-01	13.3%	4.0%	1.3%	81.5%
2022-02	13.3%	4.0%	1.3%	81.5%
2022-03	13.3%	4.0%	1.3%	81.5%
2022-04	13.3%	4.0%	1.3%	81.5%
2022-05	13.3%	4.0%	1.3%	81.5%
2022-06	13.3%	4.0%	1.3%	81.5%
2022-07	13.3%	4.0%	1.3%	81.5%
2022-08	13.3%	4.0%	1.3%	81.5%
2022-09	13.3%	4.0%	1.3%	81.5%
2022-10	13.3%	4.0%	1.3%	81.5%
2022-11	13.3%	4.0%	1.3%	81.5%
2022-12	13.3%	4.0%	1.3%	81.5%
2023-01	13.3%	4.0%	1.3%	81.5%
2023-02	13.3%	4.0%	1.3%	81.5%
2023-03	13.3%	4.0%	1.3%	81.5%
2023-04	13.3%	4.0%	1.3%	81.5%
2023-05	13.3%	4.0%	1.3%	81.5%
2023-06	13.3%	4.0%	1.3%	81.5%
2023-07	13.3%	4.0%	1.3%	81.5%
2023-08	13.3%	4.0%	1.3%	81.5%
2023-09	13.3%	4.0%	1.3%	81.5%
2023-10	13.3%	4.0%	1.3%	81.5%
2023-11	13.2%	3.7%	1.3%	81.9%
2023-12	13.2%	3.7%	1.3%	81.9%
2024-01	13.2%	3.7%	1.3%	81.9%
2024-02	13.2%	3.7%	1.3%	81.9%
2024-03	13.2%	3.7%	1.3%	81.9%
2024-04	13.2%	3.7%	1.3%	81.9%
2024-05	13.2%	3.7%	1.3%	81.9%
2024-06	13.2%	3.7%	1.3%	81.9%
2024-07	13.2%	3.7%	1.3%	81.9%
2024-08	13.2%	3.7%	1.3%	81.9%
2024-09	13.1%	3.7%	1.3%	81.9%
2024-10	13.1%	3.6%	1.3%	82.1%
2024-11	13.1%	3.6%	1.3%	82.1%
2024-12	13.1%	3.6%	1.3%	82.1%
2025-01	13.1%	3.6%	1.3%	82.1%
2025-02	13.1%	3.6%	1.3%	82.1%
2025-03	13.1%	3.6%	1.3%	82.1%
2025-04	13.1%	3.6%	1.3%	82.0%
2025-05	12.8%	3.6%	1.1%	82.5%
2025-06	12.7%	3.6%	1.1%	82.5%
2025-07	12.7%	3.6%	1.1%	82.5%
2025-08	12.9%	3.6%	1.2%	82.3%
2025-09	12.9%	3.6%	1.2%	82.3%
2025-10	12.9%	3.6%	1.2%	82.3%
2025-11	13.6%	3.8%	1.2%	81.3%
2025-12	13.6%	3.8%	1.2%	81.3%
2026-01	13.8%	3.9%	1.3%	81.0%
2026-02	13.9%	3.9%	1.3%	80.9%
2026-03	14.1%	4.1%	1.2%	80.6%
2026-04	14.1%	4.0%	1.3%	80.6%
2026-05	14.1%	4.0%	1.3%	80.6%
2026-06	14.1%	4.0%	1.3%	80.6%
2026-07	14.1%	4.0%	1.3%	80.6%
2026-08	14.1%	4.1%	1.3%	80.6%
2026-09	14.1%	4.0%	1.2%	80.7%

The technologies ranked in Website personalization platforms

Companiesof 61,111 with any of themlanding 12 Sept 2026

#

Technology

Vendor

Companies

Share

1

Adobe Target

Adobe

5,111

8.4%

2

Movable Ink

Movable, Inc.

1,814

3.0%

3

Salesforce Interaction Studio

Salesforce

1,433

2.3%

4

Clerk.io

1,248

2.0%

5

LimeSpot

1,100

1.8%

6

Nosto

Nosto Solutions Ltd.

929

1.5%

7

Demandbase Conversion

Demandbase, Inc.

887

1.5%

8

Kaisa

757

1.2%

9

Twik

Twik Ltd.

636

1.0%

10

Hello Retail

626

1.0%

11

Retail Rocket

576

0.94%

12

Personizely

517

0.85%

13

Crall

497

0.81%

14

Karte

PLAID, Inc.

325

0.53%

15

Black Crow

Black Crow AI

243

0.40%

16

Segmentify

218

0.36%

17

Triggerbee

172

0.28%

18

Convertcart

170

0.28%

19

Mutiny

157

0.26%

20

Beyable

BEYABLE

157

0.26%

21

Acquia Personalization

Acquia

137

0.22%

22

Trbo

trbo GmbH

110

0.18%

23

Yieldify

108

0.18%

24

Sprocket

Sprocket, Inc.

105

0.17%

24 of 108 technologiesa company running two of them is counted in both, so the shares do not sum to 100%under 20 companies no share is published

The 77 more technologies in Website personalization platforms, ranked

Technology	Vendor	Companies
Trendemon	Trendemon	99
Bounce Commerce	Bounce Commerce	89
Webyn	Webyn	88
Geo Targetly	Geo Targetly	85
Personyze	Personyze	79
RichRelevance	Algonomy (formerly RichRelevance)	78
Perzonalization	Perzonalization	76
SaleCycle	SaleCycle	75
PersonaClick	PersonaClick	75
Dapta	Dapta	68
Wiqhit	Wiqhit	67
Navu	Navu	65
Kibo Personalization	Kibo Commerce	65
Potions	Potions	65
Jivox	Jivox	64
Unless	Unless	62
Fresh Relevance	Fresh Relevance Ltd	58
True Fit	True Fit	56
Blueknow	Blueknow	55
Clinch	Clinch	54
Peerius	Optimizely	52
Frosmo	Frosmo	51
RightMessage	RightMessage	50
Webeo	Webeo	47
CustomFit	CustomFit.ai	45
BySide	BySide	41
Fanplayr	Fanplayr	39
Linx Impulse	Linx (StoneCo)	39
Mezereon	Mezereon	36
Worldz	WORLDZ S.r.l.	36
Outfindo	Outfindo	36
Groobee	Groobee	36
Target2Sell	Target2Sell	33
RevLifter	RevLifter	31
Primeleads	Primeleads	30
Sendpad	Sendtex	30
Reflektion	Reflektion	29
BrightInfo	BrightInfo	28
Rtoaster	BrainPad Inc.	28
bluebarry	Bluebarry	28
Cartful	Cartful	23
XGen Ai	XGen AI	22
CloudEngage	CloudEngage	18
ParticularAudience	Particular Audience	18
PureClarity	PureClarity Ltd	14
Qubit	Coveo	14
Crobox	Crobox	12
Croct	Croct	12
DreamROI	DreamROI	11
Things Solver	Things Solver	10
VE Interactive	Ve Global	9
4-Tell	4-Tell	8
Vidora	Vidora (mParticle)	8
Adaptix	Adaptix	8
Bunting	Bunting	8
Dialogue	Dialogue	7
Cerkl	Cerkl	6
Barilliance	Barilliance	6
Finalytics	Finalytics.ai	6
Wishi	Wishi	6
Prooven	Prooven	5
Poloriz	Poloriz	5
Visitor.js	Visitor.js	5
Reelevant	Reelevant	4
Breinify	Breinify	4
Revieve	Revieve	4
Clubcast	Clubcast	3
Ryzeo	Ryzeo	3
Bloom Labs	Bloom Labs	2
Darwin Pricing	Darwin Pricing	2
InstantGeo	InstantGeo	2
LiftIgniter	LiftIgniter, Inc.	1
Adnymics	Adnymics	1
Strands	Strands	1
Certona	Kibo Commerce	0
Skeep	Skeep	0
DataMilk	DataMilk	0

7 of the 10 most detected technologies here sit under the publication gate on detector quality of 0.90, so they are listed rather than ranked: Piano 28,044, The Hotels Network 4,162, Intellimize 3,450, Justuno 1,972, Cxense 1,559, Adoric 1,457, iGoDigital 1,305.

One click under this answer

Technology answerAdobe TargetThe first row of this ranking, with its companies by month since January 2021.Category answerExperimentation and PersonalisationThe category above this one, with its subcategories and the companies in each.CatalogueEvery technology, rankedFiltered to this category with ?category=experimentation-personalisation/website-personalization-platforms.